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Go HighLevel is the next big thing when it comes to marketing.

The tool has taken off in recent days because of how effective it is and is gaining a name all over the globe.

Because of a large number of reviews coming up, I have come up with the most detailed yet simplified review of this brilliant tool.

Considering the price, it comes in and its features, Go HighLevel is undoubtedly one of the best tools in the market today.

GoHighlevel assists us in the following areas:

• Client acquisition.

• Link building (SEO)

• Automation (monumental & breakthrough).

• Client satisfaction

• Building client retention strategy.

• Serves as a scalable CRM.

• Client SEO is aided by reputation management (automatic review requests).

• Constructing funnels

• Call tracking, revenue monitoring, and lead tracking

• Increasing the return on investment (ROI) for existing clients and adspend.

• Create a SaaS that we sell to our front-end clients. This is not the only thing it does. Not at all. However, it would be almost impossible to write a blog post about everything GHL can do. However, I'm sure you can see how powerful it is now.

If you want to make money and save time through business automation, this is the tool for you.

This high-level marketing platform has almost everything that most agencies need to manage

their clients, leads, websites, funnels, calendars, and many other things that are needed to get, keep, and keep customers.

You can get a great feature for a fraction of the price you would normally pay, and it doesn't require you to learn and set up a lot of different systems. Even people who aren't very tech-savvy can set it up.

This is the best way to get rid of a lot of your other platforms and not have to put them together. Instead, you have one system to handle it all.

Is Go HighLevel right for you?

Go HighLevel is the right choice for you if:

• You require one system that does all the above-mentioned features without having to invest in multiple tools. Go HighLevel is an all-in-one marketing tool coming under one umbrella. This saves you a lot of time, stress, money and data analysis.

• If you want to focus on SEM or Social Media Advertising

• Your business sells digital products which would require auto-responding, funnel construction and membership subscriptions.

• You want a modernized way of catching new digital marketing clients

• You want to simplify the technology used by your agency, reduce customer management costs, and have power over the whole function under one window.

GWho is Go HighLevel for?

People who work in the internet marketing field, as well as freelancers, marketing agencies, affiliate businesses, and so on, will find this very useful. Really, anyone who works in the field of digital marketing would find the tool very useful.

When you switch to GoHighLevel, you will be able to get rid of a lot of different tools and services.

One example is ActiveCampaign. Another is ClickFunnels. There are many more, but these are a few. We also don't have to use Zapier as much as we used to.

Go Highlevel is a powerful tool that lets you automate a lot of your business and your client's businesses.

What this platform does for you ranges from capturing leads to building full marketing campaigns and managing your agency.

How Go HighLevel can be used in your agency?

Go HighLevel is 15 different tools in one, so once you have familiarized yourself using the tools as I have. You will understand how powerful and convenient using it will be.

It's important to know that you can put your own label on Go Highlevel. This means that when clients "log in," they aren't logging in to the Go Highlevel website, but to your website.

They will be going to your website and logging in to it. The white-label feature lets you make and design Go Highlevel the way you want, and it also lets you stand out from other Go

Highlevel users by having your own name.

The white label feature is available when you sign up for the 14-day free trial. It's free and easy to set up, and you can do it right away.

Client Acquisition Automation and Onboarding

As a user of GoHighlevel, one of the best things about it I noticed is that it combines and automates a multi-channel approach to customer outreach.

A few years ago, most outbound marketing for link building and new clients was done through email.

When you add GoHighlevel to your agency, you will be able to quickly get rid of both Woodpecker and Mailchimp while getting better service from Gohighlevel.

The process for getting new clients now I follow is:

Day 1: Email

Day 2: Text

Day 6: Email

Day 7: Voicemail

Day 13: Email

Day 15: text

And from my use, I saw the response rate go from about 4% to about 10% when we used text and the voicemail feature.

Woodpecker and Mailchimp already have text and voicemail marketing automation built-in.

To add text and voicemail marketing automation, you would need to use two more services (on top of Woodpecker and Mailchimp), which would cost an extra $200 per month.

On top of that, we'd also need to use Zapier to connect and make it all work together. This is too much effort.

In GoHighlevel, you can easily add about 100-200 highly qualified leads to your funnel every week. This will help you set up between 10-20 client appointments.

The clients who don't sign up can be put in a "nurture sequence." This way, you can stay in touch with them and give them value too.

The leads that do close, can get an onboarding sequence (automated) that gives you access to the typical things an agency would need (Google Analytics and FB accounts and so on).

Link Building can be automated

Agencies often have a team of people who go out and look for websites that are interested in getting links from them.

A multi-channel outreach campaign is then set up to reach out to them. They are then funnelled into a form where they can provide the information you need (such as their TAT or pricing). Then, the information is sent to your partner list.

Go HighLevel can automate this, and this will save a lot of time, effort and money which was intended to be spent on Link Building.

Optimization of the conversion rate

Customer Rate Optimization (CRO) is the part of digital marketing that is the least important and the most ignored.

Most marketers focus on the front end, like how to get leads in through the door. They don't think about how to get leads closed. This is not right and effective for a good sales strategy.

As part of the sales process with Go High Level, I made a significant impact on my client's ROI and cut their costs by using GoHighlevel at several points. The biggest one is when the client makes an appointment.

When you connect GoHighlevel with Facebook Ads and Google Ads, you can do a lot of things that lead to a lot more conversions:

• On the spot, you can make appointments right away. In order to make this unique, we use appointment reminder sequences that are sent by text message and email.

• As soon as a person makes an appointment, they make a bigger mental commitment to the service they want. To make sure people show up for a service, you should add appointment reminders.

At the very least, this will increase the chances that people show up by 30% at the worst and by as much as 80% for the best clients.

• Force calling means that when someone fills out a lead form, either through PPC or Facebook ads, they get a call right away.

You or your client can then talk and close the sale. When you use this system, you can get the customer while their interest is hot, which means your conversion rate will go up a huge amount.

• For both yourself and your clients, this little bit of CRO makes you a better marketer, which makes you a better person to work with.

Building a Client Retention System

Using Go HighLevel, you can ensure that the clients that work with you will continue to work with you.

This will help you keep up the work at hand and also enhance your agency's profitability.

If your services are perfect and you implement a good client retention system, it pretty much guarantees that they will continue to work with you.

GoHighlevel lets you keep track of inbound calls, texts, leads, and organize them into a pipeline for your clients (all done automatically) so that you can show your clients that you're getting them more business.

When you do marketing for a client, this helps you connect what you do with what they get.

Business Automation

GoHighlevel saves you a lot of time each week because it automates a lot of our work. Easy to set up, too. They have a system of triggers and campaigns that make most of the customer service work for you automatically. If we want to:

• To wish our customers a happy birthday, you can send out automated voicemails.

• Let customers use our calendar to set up appointments with us. This sequence also comes with automated follow-up reminders, which boosts conversion rates by a lot.

• Automate your follow-up and nurturing sequences so that you don't have to think about them.

• Automate the messages and packages you send to new employees.

• Automate your reporting and call tracking so that you don't have to write it down and keep track of it.

The list keeps going on and on.

What is the pricing and plans for Go HighLevel?

GoHighLevel has 3 base plans available:

1. The Starter Account

2. The Freelancer Account

3. The Agency Pro Account

The Starter Account: $97 per month

In the past, the Starter Account was called the Agency Starter Account. It costs $97 per month to have this account.

This is perfect if you want to use GoHighLevel for your business only and do not need any of the premium upgrades/subscriptions such as HIPAA compliance or the White-Label App.

The Freelancer Account: $297 per month

There is a $297 fee for the Freelancer Account, which used to be called the Agency Unlimited Account.

If you want to use GoHighLevel for your business and for your clients, you need this account.

If you're a freelancer, you can get all of the same features as the Starter Account, but you can also get unlimited sub-accounts (unlimited location accounts) and be able to white-label the app.

You must have this account subscription to make any premium changes.

The Agency Pro Account: $497 per month

The Agency Pro Account (aka SAAS Mode) is $497 per month. This mode will help your business grow even more.

This plan lets you sell HighLevel right away with your own name on it.

Decide which features you want to include in your prices and which you don't want to.

You can even rebill email, phone, and text charges to your clients with a small percentage increase.

The Pro account also comes with split testing, more API access, more reporting options, and an AI Conversational bot.

Subscription Upgrades

There are a lot of options for subscription upgrades. Most people want to know about HIPAA compliance and how to make a White-Label Mobile App.

Both require you to have at least a Freelancer Account to use them. If you want to meet HIPAA regulations, you'll pay another $297 a month to do so. The White-Label App costs an extra $497 a month.

GoHighLevel Annual Discount

There is a discount on the base plans if you pay for them all at once.

If you sign up for an annual subscription, you will get two months for free if you do so. This image below shows that paying in full will save you up to $996 per year.

Go HighLevel Features

GoHighLevel CRM

Go HighLevel gives you the tools you need to get leads, nurture those leads, close sales, and keep your customers for longer.

The heart of it all is a powerful CRM tool.

It is possible to save a group of contacts who meet certain criteria as a "smart list." As soon as a smart list is set up, any new or changed contact that meets the filter conditions will be added to the smart list.

If you make a smart list, you can then run actions and set up automation that only work for that smart list.

Automation in marketing

You can use the workflow builder to create and build powerful marketing automation for your agency and for your clients.

There is a single place where all the campaigns and triggers can be found together, but it also has more functionality and actions.

You can communicate with other people (like by email or text message) outside of your company website. This includes things like Facebook Messenger or Instagram Direct Messaging, or GMB Messaging.

You can use CRM to do things like add to the CRM, update the CRM, charge one time, send a review request, and so on.

Membership actions (membership grant offer, revoke offer)

If the Apple iOS 14 changes, ruins your Facebook ad campaigns, this action will help you. It lets you send your data about your conversion events (leads or sales) back to Facebook.

Reputation Management

The HighLevel Reputation Management tool is very easy to use. It focuses on helping you and your clients improve your business reputation on Google and Facebook.

It's easy to track, monitor, and write reviews with the click of a button.

You can use high-level reputation management to keep an eye on reviews, social media monitoring and more. You can also use a review widget to automatically add reviews with three stars or more to your website.

The GoHighLevel App

There is an app for iOS and Android for GoHighLevel. To use the app, download it and log in with the same information you use to log in on your computer.

Sub-accounts (locations) that you can get to are the same as the ones you can get to on your computer.

The free version of the app is named after HighLevel. If you want your clients not to know that you're using HighLevel, you could change the name of the free version to Lead Connector.

You can have a custom-branded app that you and your clients can use. It will cost you an extra $497 a month.

The app has five tabs:

• Dashboard - People who use this get a quick look at all their pipelines, tasks, and reviews.

• Conversations - People can look back at emails and text messages they've had with each other.

• Opportunities - Look at your pipelines. Add and remove opportunities from your pipelines. In your pipeline, you can move opportunities manually between each stage.

• Appointments - Take a look at and change or delete appointments.

• Contacts - Add, change, and delete contacts.

GoHighLevel Help & Support

This is the best help and support I have recieved from a SAAS company. The help documentation is very easy to use. The support team is very quick and easy to get in touch with.

Let's look at the ways you can get help.

The help centre is where you'll find the HighLevel knowledgebase, which is very easy to search. It has help documentation and videos. There are a lot of "how-to" videos to help you get started or answer any questions you might have about the game.

If you have a question that isn't answered in the knowledge base, you can start a live chat with the team.

Whenever you ask them a question, they'll point you in the right direction, answer your question as best they can, or ask you to send them a support ticket.

You can also ask for one-on-one help. This is a 30-minute zoom video call but can't be scheduled for the same working day.

If you want quick and direct help, and don't mind paying for it every month, priority support may be the best choice for you.

Preferential customer service comes with a dedicated High Level Account Manager and a 24-hour service level agreement (SLA).

There are also Beta Programs that you can try out before the public does. But, there is a cost. In order to sign up for three months, you have to pay $300 a month.

Go HighLevel Facebook Community

The HighLevel team currently runs three Facebook groups:

• HighLevel – Official Community

• HighLevel – Pro Agency Group

• HighLevel Job Network

HighLevel - Official Community

I think the HighLevel Official Community group on Facebook is one of the best places to be. The group is full of people who are willing to help.

They can answer your questions or point you in the right direction. You'll often see the owners and the development team answering individual questions and announcing new features and changes.

Keep in mind that the more you help and get involved in the group, the more help you'll get when you need it.

There are good admins who keep the group safe. There have been a lot of "engagement" and "self-congratulatory" messages in the group as it has become more popular.

HighLevel - Pro Agency Group

A group just for people who have an Agency Pro account plan, not everyone else.

The main goal is to help businesses transition and become SAAS businesses. Inside, there's some special training on how to start a SAAS business.

HighLevel Job Network

Put together a group to connect people who need help with their HighLevel account and service development with people who can help them for a fee.

Some examples might be changing the CSS, adding third-party software through the API, making landing pages, funnels, and more.

The Wider Community

A lot of people are also giving out useful resources and services, both free or for a fee. You'll find high-level blog posts, youtube channels, training courses, consulting services.


GoHighlevel lets you switch out the tools and platforms you use for the ones below:


  • CRM & pipeline management
  • Funnel builder
  • Email marketing *
  • SMS marketing *
  • Voicemail marketing *
  • Call tracking
  • Surveys & Forms
  • Bookings & appointments
  • Website builder
  • Membership sites
  • Reputation management

and more…


* needs to be connected to a third-party service provider.


No, they are not included. If you want to make voice and text calls, you need a Twilio account. To send emails, you need to set up and connect to an SMTP service like MailGun, Sendinblue, Gmail, or another service that does this.


You can easily bill your clients with the Agency Pro Account, and you can also mark up your email and voice calls.

There already is a white label version. The Freelancer Account costs $297 a month. The Freelancer Account lets you make the desktop version of the platform your own. If you want to, you can also get a custom-branded mobile app. This can be used on both Android and iOS. For each month that you want to upgrade, you’ll pay $497 more.
Yes, GoHighLevel does offer a white-label app for your agency. HighLevel can make a mobile app for you with your logo. People who use iOS and Android will be able to download this from the stores.

The white-label app is an add-on premium upgrade and costs an extra $497 per month.

Is there a limit on the number of funnels?

An important part of the white-label app is that you must have a Freelancer account that costs $297 a month.
Not at all. You can make as many funnels as you want for each client account that you have set up (sub-account).
It’s possible to make copies of the same or different sales funnels in HighLevel in the same sub-account and in different sub-accounts in your Agency account. You can also move your funnels from Clickfunnels to a new place. If you just copy and paste, you can move from clickfunnels to HighLevel. Then, use the drag and drop editor to make changes and changes to your funnnel again.

In fact, you can use this import feature to copy some of the most successful funnels from Clickfunnels. Make your own work and don’t steal from other people.

Yes, you can share funnels in GoHighLevel. You can share a single funnel with another account on GoHighLevel at the same time.
GoHighlevel is not meant to be used as a blogging platform. I think you should use a platform that is made for blogging and one that is good for SEO. WordPress can be preferred.

Final Thoughts

By developing a platform that brings together several important marketing functions, HighLevel has created a whole new business opportunity for agencies that sell marketing services to small businesses.

This platform allows agencies to grow and make money with the scalability and profitability that has been lacking in this industry.

HighLevel's technology allows small businesses to get the ROI they need to make money and be profitable.

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