GoodWork

GoodWork is an AI-powered tool that connects companies with freelance creative teams. It aims to help businesses overcome design bottlenecks, reduce costs, and accelerate growth. The tool offers various collaboration options based on the company’s needs, providing access to highly-vetted creative talent including directors, designers, copywriters, and more. Companies can choose to work with a single professional or opt for a full-stack team. Specialized teams are also available for creative audits, brand positioning, and large campaigns. GoodWork emphasizes flexibility, allowing companies to scale their teams as their needs evolve. The pricing structure varies depending on the chosen plan and engagement type.

GoodWork offers automation through an AI producer called “Otto.” Otto builds a backlog of work, prioritizes tasks, and provides cost insights by deliverable and channel. The platform collaborates with individuals who have previously worked at top creative agencies, ensuring access to quality talent. It aims to streamline collaboration and eliminate common challenges such as scheduling conflicts and misalignment of skills. GoodWork presents itself as an alternative to traditional freelancers and agencies, offering companies the opportunity to access premium creative talent, leverage AI automation, and minimize costs while focusing on driving growth.