LensAi
LensAI is an AI-powered contextual computer vision ad solution that offers efficient monetization of web traffic. This platform can identify objects, logos, actions, and context within visual content and place ads directly into them, providing highly relevant and less intrusive ads to the user.
LensAI benefits all key stakeholders of the digital advertising ecosystem, including publishers, advertisers, and users, by creating personalized ad experiences that cater to the context in which the audience is browsing. LensAI provides publishers with previously unoccupied in-image and in-video spaces that receive user’s maximum attention. They also equip publishers with tools to tune ad campaigns in a native way to any screen environment.
LensAI targets audiences based on the content they are interested in by contextual targeting, which does not require tracking users and eroding their trust via gathering third-party cookies. LensAI identifies objects and entities detected in visual content that count as relevant ones, enabling advertisers to reach relevant audiences effectively and ethically.
It stimulates impulse purchasing among users, creating an instant seamless sale experience for the advertiser. LensAI is part of the future of contextual advertising, where the privacy of users comes first.